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27-28-29-30 AUGUST 2027
Shrewsbury Folk Festival
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Sponsorship and Advertising

Advertising in our souvenir programme 

Our souvenir programme reaches around 7,000 people (print run 4,000). Eagerly read by our festivalgoers, it is their go-to guide during the festival and a prime place to promote your business and reach a new audience with options from a quarter page up to a full page.

  • Programme print run: 4,000 copies that will reach 7,000 people
  • A5 portrait full colour on 120gsm paper
  • Ad format: Adobe Acrobat Press-Ready PDF, high resolution JPEG or TIFF (300 dpi or over)
  • Artwork deadline: June 30th.

A booking form for 2027 will be released in due course. If you have a query in the meantime, please contact alison@shrewsburyfolkfestival.co.uk. 

Booking and paying for your advert

Once your booking form has been received an invoice will be issued. Your requested space in the programme will NOT be confirmed until payment is received.

Advert types, sizes and costs

Description Dimensions in mms Rate VAT Total inc VAT
Full page colour portrait (outside back cover) 148 wide x 210 high with 4mm bleed on all sides £472 £94 £566
Full page colour portrait (inside back cover) 134 wide x 200 high £385 £77 £462
Full page colour portrait (inside front cover) 134 wide x 200 high £385 £77 £462
Full page colour portrait (positioned anywhere) 134 wide x 200 high £305 £61 £366
Half page colour portrait (positioned anywhere) 64 wide x 200 high £247 £50 £297
Half page colour landscape (positioned anywhere) 134 wide x 97 high £247 £50 £297
Quarter page colour portrait (positioned anywhere) 64 wide x 97 high £190 £38 £228
  • Advert format: Adobe Acrobat Press-Ready PDF, high resolution JPEG or TIFF (300 dpi or over)

Submitting your artwork

Advert bookings should be made asap with artwork submitted to alison@shrewsburyfolkfestival.co.uk before June 30th. Note that artwork received after the deadline will not be used.

Receiving a copy

A receipt and a copy of the programme will be sent to you after the festival.

I have a question about advertising in your souvenir programme

Please contact Alison James, our advertising and sponsorship manager – alison@shrewsburyfolkfestival.co.uk.

Sponsorship

We are always keen to hear from businesses that are interested in sponsoring the festival. So what can we offer you?

  • 7,000 visitors per day with more than 5,000 camping on site or staying locally
  • Overseas visitors from Sweden, Switzerland, Canada, USA, Australia, Germany, France and Spain
  • More than 37,000 views of our live online webcast from 47 countries
  • £1m+ generated into the local economy
  • Sponsorship opportunities include advertising (online and programme), marquee sponsorship and in-kind sponsorship
  • Bespoke packages can be arranged

Download our sponsorship document
For more information on sponsorship or advertising opportunities, contact Sponsorship & Advertising Manager Alison James on alison@shrewsburyfolkfestival.co.uk.
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